Tuesday, December 13, 2011

Viral Marketing

I have just watched a very interesting and intriguing TED "speech". The reason I have the word speech quoted is because it is less of a speech and more of a viral marketing ploy. You can also consider it to be people enjoying their job or even them wanting to do some brand new. Here is the link below.

http://www.ted.com/talks/gel_gotta_share.html

I chose this because the people behind the Gotta Share musical improv have an interesting approach as how to promote themselves. They not only have prepared a short and brief introduction into what they are doing but have also created some viral marketing for themselves. The speaker or rather speakers have helped me understand a little bit more about viral marketing. Viral marketing does not only have to be online, it can also be done in a real life situation that can cause people to tweet, text, or even talk about it. The speakers have also made me learn to be somewhat spontaneous because their little song and dance was a little spontaneous. All in all the speakers showed me that you can still have fun doing your job and have your audience or clients and customers have fun with you.

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